The Kaiapoi Promotions Association has requested funding from Waimakariri District Council to produce a set of digital and hard copy Kaiapoi Visitor Maps. The participants at the recent KPA Kaiapoi Brand workshop were asked to identify what they considered to be the key attractions for visitors to Kaiapoi to four potential customer types. The responses clearly ranked the top attractions being: Walking / cycling River precinct Parks / reserves Beaches KPA Chairperson Martin Pinkham said “The participants were also asked what projects that could be implemented quickly to provide the maximum benefit to support efforts to attract visitors to Kaiapoi. The top ranking project identified was the production of a series of Walking / Cycling visitor guides.” Since that workshop KPA has undertaken further research on what other areas have done and concluded that the approach taken by the Nelson region would work well in Kaiapoi. The Nelson area has created a series of Walking and Cycling route maps in an A4 format, some single and some double sided. The maps have a consistent theme and have: a schematic, easy to follow, map commentary on points of cultural, historic, civic and ecological interest details of recreational facilities It is proposed that hard copies would be available from the iSite, and digital versions of the maps would be hosted on the Visit Waimakariri website, and the KPA website, where they can be: downloaded and printed off prior to a visit read directly on a tablet or phone In addition, these maps would be accessible on the YMac app, which has the advantage of being able to use the navigation features of a digital device to get directions to the start of the route. The Kaiapoi Promotions Association is keen to work with the Councils Signage Working Party, the Kaiapoi District Historical Society, and other stakeholders in developing a resource for visitors and locals.